Why you should invest in good photography for your brand image.
2 days ago
Your brand image is really important and should not be overlooked when planning your marketing. How many times have you heard that first impressions count and you only have 3 seconds to capture someone’s attention? All of the above is true. You don’t have long to capture someone’s attention, especially in this busy and noisy […]
Why is seasonal marketing so important for your business?
2 months ago
Seasonal marketing is about promoting your products or services at certain points of the year. It can be anything from Christmas to Summer. It is an opportunity to get in front of existing, and potential new customers, who already have the national holidays or time of year at the forefront of their minds. As we […]
The importance of Social Media to attract customers in 2021
2 months ago
According to the 2021 Social Trends Survey (conducted by Hootsuite), social media resulted in 73% of marketers acquiring new customers. This is an amazing outcome for the businesses that chose to invest in their socials last year. The survey was based on 11,189 marketers, supplemented by interviews with dozens of industry specialists, as well as published […]
Why knowing your competitors helps to grow your business.
4 months ago
When starting a new business, conducting new product development or developing your marketing strategy, one of the most important things to do is to understand your competitors. Neglecting to keep on top of what your competition are up to can cause serious issues further down the line. For example, if your strategy is to be […]
The importance of planning an effective social media strategy for 2021
4 months ago
This year has changed the digital landscape forever. We saw a rapid shift from office life to remote working, with more and more business owners realising that they need to have a social media presence for their business to stay relevant. With more than half of the global population now on social media, it’s extremely […]
How to grow your social network through Social Media Engagement
5 months ago
What is Social Media Engagement? Social Media Engagement, in simple terms, is any form of interaction between the customer and the brand within social media networks. This can take place through multiple channels such as; Instagram, Twitter, Facebook, LinkedIn and Pinterest. Every brand should aim to achieve a high level of social media engagement. Especially […]
Prime Mix Launch New Prime Social Support Services
5 months ago
Award-winning Worcestershire based Marketing, Digital and PR Agency Prime Mix, have officially launched ‘Prime Social’ their new range of social media services, that combine strategic social marketing management with enhanced packages for paid online advertising. Led by a team of experienced digital marketing professionals, Prime Social helps busy business owners to stand out from the crowd […]
Prime Mix Marketing welcomes Jenni Tilling as Digital Marketing Intern.
6 months ago
We are pleased to welcome Jenni Tilling to Prime Mix Marketing for work experience, as our new Digital Marketing Intern. Jenni recently graduated from Nottingham Trent University with a first class degree in BA (Hons) Business Management and Marketing and is super keen to kickstart her post graduate career in Marketing. Jenni will be on […]
Building a powerful brand identity for your business
6 months ago
What is brand identity? 👉 When you see an apple with a bite taken out of one side, which brand do you think of? 👉 A black horse is cantering across the beach, which bank do you think of? 👉 You hear a ‘every little helps’ and you immediately think of which supermarket? That is […]
Prime Mix Welcomes New Digital Marketing Manager
6 months ago
Worcestershire based marketing and pr agency Prime Mix, welcomes Alisha Mand to the team as their new Digital Marketing Manager. The appointment of Alisha comes after Prime Mix has announced plans for expansion over the next 12 months and the launch of new services later this year. Highly experienced in digital marketing, social media and […]
Social Media users expect to reach almost 4.41 billion in 2025.
6 months ago
Whether you love it or you hate it, social media is a powerful and essential tool that you need to help build and grow your brand. There are currently over 3 billion social media users in the world – approximately 40 percent of the global population, which means almost half of the world is now […]
Prime Mix Wins ‘Best SME Marketing Agency’ Award
7 months ago
Prime Mix are the proud winners of ‘Best SME Marketing Agency’ in the 2020 Midlands Enterprise Awards, due to their continued success and support for businesses during the COVID-19 pandemic. As a leading full-service marketing and PR agency in Worcestershire, Prime Mix have announced their new accolade after facing the challenges during the COVID-19 crisis […]
Eight ideas for your Christmas marketing activities.
7 months ago
It’s hot outside, the sun is shining, and the children have only just gone back to school, so why on earth are we talking about planning your marketing for Christmas? Well, believe it or not there are only three months until Christmas, which means there isn’t a lot of time to prepare especially if you […]
How do I work out my target audience?
9 months ago
Knowing who your customers are is really important, it helps you to plan what your messages for marketing campaigns will be and where you should focus your promotions and advertising for most impact. Identifying your target audience is a key element of the marketing strategy. Marketing is fundamentally about anticipating and satisfying your customers’ needs […]
Why do I need a marketing plan?
9 months ago
Well first of all we should explore what a marketing plan is. A marketing plan is effectively a document that lays out what you plan to do in terms of marketing and advertising your business over the coming year. The marketing plan helps you to implement the elements of your marketing strategy and at the same time uses additional resources such as the business plan, which helps to lay down the […]